Wir sind auf zahlreichen Veranstaltungen zum Thema Digital-Marketing vertreten. Um herauszufinden, wo Sie uns als nächstes treffen können, haben wir eine Liste für Sie zusammengestellt.
Um mehr über diese Veranstaltungen und die Teilnahmemöglichkeiten zu erfahren, sprechen Sie uns an.
Rakuten Attribution präsentiert sich zusammen mit Rakuten Marketing auch 2015 wieder mit einem eigenen Stand (Halle 6, Stand F048) auf der dmexco. Sprechen Sie mit uns über Ihre Herausforderungen im Multichannel-Marketing und mit der Conversion Attribution.
Auch 2014 sind wir als Aussteller auf der dmexco vertreten. Diesmal als Rakuten Marketing mit einer geballten Kraft von Produkten und Dienstleistungen rund um das digitale Performance-Marketing.
‘Measuring the Unmeasurable’ will give practical advice on how to accurately value hard to reach channels and incorporate them into the user journey for accurate measurement and attribution.
The event takes place at wallacespace, Covent Garden, between 14:30 and 17:00 on Thursday 22nd May. Food and drinks will be provided following the seminar, offering the perfect opportunity to network with other attendees and the DC Storm team.
See the full details here
Lewis Lenssen will be discussing the ‘Modern Shopper’ at the Digital Donuts meet-up at Zigfrid Von Underbelly, 11 Hoxton Square on the 29th April.
In his presentation Lewis will take a look at how shopping behaviour has changed and demonstrate why attribution is the key to taming the modern shopper.
Registration is free, so to book your place at the event please click here.
CEO Seth Richardson will be providing the keynote speech at this year’s Rakuten Marketing Symposium.
His talk, ‘Using Attribution to Tackle the Challenge of the Modern Shopper’, will look at how path to conversion and attribution analysis can be used by Marketers to understand ‘modern shoppers’, and to maximise the business opportunities they create.
You can find full details of the event here.
DC Storm will be running the attribution roundtable at Econsultancy’s Digital Cream on March 26th.
The roundtable format allows you to discuss subjects most relevant to you and find out from your peers how they are addressing similar challenges and opportunities you are also facing.
This event is now sold out however, you can still add your name to the waiting list here should spaces become available.
Lewis Lenssen, DC Storm’s Marketing Director will be speaking at this year’s Adido Do Digital Better in partnership with Bournemouth University.
His talk ‘Joining the Dots: Making sense of successful multi-device marketing campaigns’ will demonstrate the importance of s single customer view for accurate attribution, and how to use the data to take action.
The seminar will take place on March 13th at Bournemouth University’s Executive Business Centre.
To register for a free place at the event, click here.
On March 12th, we will be hosting Actionable Insight: The Challenge of the Modern Shopper at wallacespace, Covent Garden.
The afternoon seminar will focus onbreaking down data silos and joining up the complex user journeys taken by the Modern Shopper.
For more information and to request your place, please click here.
Lewis Lenssen will be presenting ‘Joining the Dots: Making sense of successful multi-device advertising campaigns’ at 14:00 on 26th of Februrary in the Online Advertising and Affiliate Marketing Theatre.
To attend the event and join us on the day, register for free on the TfM&A site.
DC Storm will be presenting at this year’s Travolution Summit in London, on 18th November.
The talk will demonstrate how airport transfer specialists Resorthoppa supercharged their performance marketing by aligning affiliate commission with their real contribution to a sale.
For more information and to register please click here.
Lewis Lenssen, DC Storm’s Marketing Director, will be talking at OMX Austria on 21st November.
The presentation will explore how to better understand the value of your marketing channels, with insights from DC Storm's statistical attribution project with Rakuten’s Play.com.
For more information about the event, click here.
DC Storm will be speaking at Performance Marketing Insights on Friday 30th October.
The presentation ‘Supercharging Attribution: Rewarding Affiliates for their Real Contribution’ takes place in the BT Live Theatre at 11.30.
For more event information about the event, click here
DC Storm will be hosting an advice clinic at Econsultancy’s prestigious JUMP event on 9th October, as part of their Digital Marketing Festival.
Our clinic will be called ‘Joining the Dots: Multi-device Measurement and Attribution’ and will deliver one-on-one practical advice on how to join user journeys across devices and use the data to take action.
For full details and to register for the event please click here.
DC Storm will be taking part in ‘Creative, Digital & IT Open Studios’ as part of Brighton Digital Festival, on the 26th and 27th September.
We would like to give ambitious graduates the opportunity to come to our offices, have a look around learn more about DC Storm, what we do and how we fit into the digital marketing mix.
For details of the event and to register click here.
Actionable Insight: Multi Device Retail
On the 19th September DC Storm will be hosting Actionable Insight: Multi-Device Retail at the wallacespace, 2 Dryden Street, London.
Join us, and guest speaker Damien Clothier, Head of Online Marketing at House of Fraser to hear insights on the latest trends and techniques for multi-device measurement and its uses with real case studies from our clients.
For more information about the event and to request your place, please click here.
On the 17th July, DC Storm will hosted Actionable Insight: Multi-Channel Retail at the Radisson Blu Edwardian, Covent Garden.
The afternoon seminar discussed industry trends, case studies and how to convert the wealth of data avaliable to marketers into actionable insights. The event will featured guest speaker Chris Howard, Head of Online Marketing at Rakuten's Play.com who discussed their multi-award nominated attribution project with DC Storm.
For more information on our Actionable Insight events please click here.
At Figaro Digital's Search Seminar Lewis discussed best practise measurement, and how it essential to measure the perfomance of search channels in the conext of the complete multi-channel marketing mix.
You can watch a video of the talk on Figaro Digital's site.
This seminar focused on the specific challenges that online retailers face, looking at how new ways of gathering, interpreting and using data can unlock business insights, empower better decisions and drive you to deliver results.
The session featured guest speaker Tom Nabielec, CEO and Founder of search engine marketing specialists Perfect Storm Media, who covered Practical Longtail - how to get value from your longtail keywords.
For full details and to sign up for our next Acitonable Insight event please click here.
On April 25th Lewis Lenssen spoke at the Big Data Show at Earls Court. where he presented ‘You Can't Manage What You Can't Measure’.
You can now view the full presentation from the event on the Internet World's video site, all you have to do is sign up and look for the talk in the ‘Seminars’ section.
On the 20th, DC Storm hosted the attribution roundtable at Econsultancy’s Digital Cream London. For more information please click here.
On the 18th March Harriett Hayden, Head of Business Operations (North America), spoke at Latitude's breakfast seminar- ‘Thinkworks: Top tips for global online marketing success’ at the Media One Hotel in Dubai.
Presenting alongside senior representatives from Google and Latitude, Harriett presented "You Can't Manage What You Can't Measure: discover how best practice measurement will support high performance digital marketing".
Click here for full details of the event
Actionable Insight: Tag Management focused on the challenges and opportunities that site tagging presents and how technology can be used to take advantage of them, the presentation included case studies from some of our clients.
For full details and to sign up for our next Acitonable Insight event please click here.
Harriett Hayden presented 'You can't manage what you can't measure' on the first day of TFM&A at 14:00 in the Online Advertising & Affiliate Marketing Theatre.
You can watch Harriett's full presentation on the TfM&A site. To access the video register here, select 'Seminars' and and locate the relevant theatre.
You can also download the presentation slides by clicking here.
For more information please visit the JUMP site.
Our Commercial Director, Lewis Lenssen discussed Tag Management on the panel of Web Analytics Wednesday on January 8th.
For information about the event click here.
We will be hosting an attribution clinic at the 2012 Econsultancy JUMP, which is focused on joining online and offline marketing to achieve better results.
You can find full details of the event on the JUMP site.
DC Storm shall be opening their offices up for Open studios week, part of Brighton Digital Festival. We would like to give ambitious graduates the chance to come and visit our offices, have a look around and learn more about DC Storm and where we fit in the digital marketing mix.
If you would like to attend this event, then please register here.
We will be holiding our first Actionable Insight: Travel event, aimed at senior travel marketers, on 11th September. For more information and to request your invite to the event please get in touch.
Tom Lewis, DC Storm's Head of Professional Services, will be speaking during the lightning sessions at the hugely popular BrightonSEO on 14th September and we will also be hosting an attribution roundtable. Visit the BrightonSEO site for ticket information.
On 4th September we will be attending the Marketing Directors' Strategy Meeting to discuss our products and services with many exciting brands.
The second Actionable Insight Event will be held in London's iconic Tower Bridge and will again turn its attention to fashion retail. For full information on the event and to request an invite please visit www.actionable-insight.com.
Lewis spoke as part of Figaro Digital's 21s sessions at their Digital Marketing Conference on July 12th, with '21 things to do with path to conversion and attribution data'
You can watch a video of Lewis' presentation here.
Lewis Lessen will be talking on the panel, 'Customer Journey Commissioning: Curse or Cure?' at 12:00 on day 2 of the 2012 A4U Expo in Barcelona.
The panel will be discussing the customer journey and attribution in the context of affiliate payments. You can register for tickets to the event here.
Actionable Insight is a new invitation-only digital marketing event that is all about taking actions based on data driven insights.
DC Storm hosted the 'Attribution Management' roundtable at Econsultancy's Digital Cream London on 15th March, where we were joined by some great brands to discuss their experiences and challenges that they were facing surrounding attribution.
Our CEO, Seth Richardson, wrote a blog about the common issues that arose throughtout the day. You can read it here.
PerformanceIN Travel & Leisure
DC Storm's Commercial Director, Lewis Lenssen, sat on the 'Effective Data Distribution and Comsumption' panel at A4U's first PerformanceIN Travel & Leisure on 13th March. The panel kicked off with a presentation by Lewis.
PerformanceIN Travel & Leisure is a fresh, one day performance marketing conference, focusing exclusively on the Travel & Leisure verticals.
Technology for Marketing and Advertising
Lewis Lenssen delivered a talk at TFM&A on Attribution and how to accurately value your online channels. The event was held on 28th February in London's Earls Court.
We have made the presentation available to download here, due to popular demand.
Digital Leader’s Conference
Lewis Lenssen presented ‘To Attribution and Beyond’ at ECMOD’s Direct Commerce Show 2011. The talk defined what attribution is, the best approach to developing a model and where it will take businesses in the future.
For more information on the event visit www.ecmod360.co.uk.
A4U Attribution Clinic
DC Storm ran a performance marketing health clinic on attribution at the A4U Expo in London on 18th-19th October.
Our clinic concentrated on why attribution is useful and how it can be applied to your business.
If you would like more information on the content of clinic then please get in touch.
We hosted the ‘Developing your Attribution Model’ clinic at the 2011 Econsultancy JUMP, which is focused on joining online and offline marketing to achieve better results.
You can find full details of the event and look out for details of next year's event on the JUMP site.
Digital Open Studios
DC Storm opened it's doors to ambitious graduates for two days over the week of Digital Open Studios!
On the 15th and 16th of September we invited people to come and have a look around our offices and learn more about DC Storm.
Brighton Digital Marketing Festival
Attendees will take part in a day of interactive learning from some of the greatest minds in digital marketing.
Lewis Lenssen will be giving a keynote speech on Attribution and DC Storm will also be hosting the after party. To book your place please visit the BDMF site.
On July 8th we hosted NMA Live Attribution at the Radisson Edwardian Bloomsbury Street Hotel. The event featured an introduction from Lewis Lenssen dispelling the common misconceptions and highlighting the benefits of effective attribution, as well as 3 practical examples on how to implement multi-attribution and get results.
A4U Performance In Fashion and Beauty
On 6th July Lewis Lenssen spoke at the A4U Performance In Fashion & Beauty alongside other big players in online fashion marketing. You can find full details of the event here.
A4U Munich Expo
Seth Richardson, CEO of DC Storm, and Jens Maurer, CEO of DC Storm Germany, presented at the popular event in Munich. Their talk was titled 'So You've Invested in Attribution, But Do You Really Know How You Can Use It To Power Your Digital Marketing?'
If you want the slides from the talk or to fin out more about attirbution just get in touch at firstname.lastname@example.org.
We attended the A4U Awards on 17th May and were delighted to be Highly Commended in the 'Best 3rd Party Affiliate Application' Category.
We exhibited at the first Internet Retailing Exhibition from 23rd-24th March.
Marketing Lounge Launch Party
We attended the launch party of the Marketing Lounge's new website - themarketinglounge.org - the UK’s most comprehensive, free online marketing resource.
We are very pleased to be contributing to the site which will be written by marketers, for marketers, over the entire range of channels.
Econsultancy Awards Dinner
We attended the 2011Econsultancy Awards Dinner to see all the winners, and were delighted to accept our highly commended award for Innovation in Paid Search/PPC.
Our CEO, Seth, and Operations Director, James, attended the annual event in St Anton, Austria.
Digital Ski is organised by Econsultancy and is the online marketing industry's top not for profit social/networking event.
They had a brilliant time and managed to get back in one piece!
Bigmouth Media Travel Summit
Our very own Commercial Director Lewis Lenssen spoke at the Bigmouthmedia Travel Summit on the importance of Sale Attributionin the Travel industry.
You can see more about the event and read the final report here.
As per usual 2010 was a great event, with lots of interesting ideas and opinions being shared, as well as some fantastic seminars. In particular, there was a lot of talk about the importance of sales attribution.
You can check out our analysis of the role affiliates play in the online customer journey here.
DC Storm attended the A4U Awards on the 9th June 2010 at Grosvenor House Hotel, London. We were proud to sponsor the award “Best Paid Search Partnership”, congratulations to Artemis8 and Premier Inn for their win.
We are extremely pleased to announce that Storm for Affiliates won “Best 3rd Party Affiliate Application” at the A4U Awards 2010.
DC Storm exhibited our latest technology offering, Storm for Affiliates, at the A4U expo in London. Seth Richardson presented a statistical data study relating to affiliate contribution to sales and outlined the benefits of Storm For Affiliates.
IMRG Search Workshop
Seth Richardson gave a presentation on search technology and StormOptimiser. He also outlined the importance of Sale Attribution and Equity Share within Search.
Econsultancy Supplier Showcase (Search)
DC Storm were invited to present our PPC optimisation tool StormOptimiser at this event. Seth Richardson talked about the hurdles that PPC practitioners had to overcome in reviewing technology and explained the fundamental operation of StormOptimiser.
Econsultancy Supplier Showcase (Web Analytics)
Econsultancy held one of their popular Supplier Showcase sessions during which DC Storm presented our latest release of StormAnalytics.