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Events

We regularly present and attend top digital marketing events - to find out where we are next, please take a look at the list below.

If you would like to know more about any of the events or would like further details of how you can attend please get in touch.

2016

May

SMX London

In this session, Lewis Lenssen was joined by other marketers discussing "converting the mobile visitor." Looking at how attributed data can power insights and drive conversions.

Februrary

Retail Business Technology Expo

In this session, Lewis Lenssen took to the stage with James Libor from Virgin Holidays and discussed how to measure the O2O journey. James Libor revealed his first hand experiences using attribution to power better marketing. 

January 

Actionable Insight Roundtable: Keeping up with the Modern Shopper

In this roundtable, Rakuten Attribution were joined by marketers from top brands and discussed how data can be used to better understand the full customer journey and power great marketing. 

2015

November 2015

MeasureFest

MeasureFest is a conference dedicated to web analytics, marketing measurement and CRO.  Rounding-off the Attribution session, Lewis Lennssen discussed "Measuring the Marmite Media."

September 2015

DMEXCO

One of the biggest international digital marketing conference of the year, we exhibited at DMEXCO and our CEO Tony Zito took centre stage with an expert panel to discuss "The Role of Data in the Attention Economy"

June 2015

Performance Marketing Insights: Europe 

Performance Marketing Insights returned to Berlin for 2015. Our CTO, Seth Richardson, spoke at the event about the origins of attribution and how it has evolved to enable marketers to better understand today's consumer.

April 2015

Symposium London

Our symposium events are a chance for you to see Rakuten Marketing come to life. Featuring inspriational presentations from industry leaders, business planning and most importantly, networking with members of the performance marketing industry. Look out for the next event!

May 2015

Digital Marketing Show: MId-Term

Lewis Lenssen spoke at this event on the topic of "The Evolution of Attribution." Lewis spoke about the challenges marketers and businesses face in understanding the modern shopper - with a view to what the future holds and maxmising the opportunities they create.

Festival Of Media: Global

Our CTO, Seth Richardson, was a keynote speaker at the popular Festival of Media. Seth spoke about the ever changing landscape of the modern shopper, and how attribution can give you the insights you need to make better, smarter, business decisions. 

2014

May 2014

Actionable Insight: Measuring the Unmeasurable

‘Measuring the Unmeasurable’ will give practical advice on how to accurately value hard to reach channels and incorporate them into the user journey for accurate measurement and attribution.

April 2014

Digital Doughnut Presents - The Customer Journey

Lewis Lenssen discussed the ‘Modern Shopper’ at the Digital Donuts meet-up at Zigfrid Von Underbelly.

In his presentation Lewis looked at how shopping behaviour has changed and demonstrate why attribution is the key to taming the modern shopper.

Rakuten Marketing Symposium

CEO Seth Richardson will be provided the keynote speech at the 2014 Rakuten Marketing Symposium.

His talk, ‘Using Attribution to Tackle the Challenge of the Modern Shopper’, looked at how path to conversion and attribution analysis can be used by Marketers to understand ‘modern shoppers’, and to maximise the business opportunities they create.

March 2014

Econsultancy Digital Cream

Rakuten Attribution ran the Attribution roundtable at Econsultancy’s Digital Cream.

The roundtable format allowed for you to discuss subjects most relevant to you and find out from your peers how they are addressing similar challenges and opportunities you are also facing.

Adido Do Digital Better

Lewis Lenssen, DC Storm’s Marketing Director spoke at the 2014 Adido Do Digital Better in partnership with Bournemouth University.

His talk ‘Joining the Dots: Making sense of successful multi-device marketing campaigns’ demonstrated the importance of a single customer view for accurate attribution, and how to use the data to take action.

February 2014

Technology for Marketing and Advertising

Lewis Lenssen presented ‘Joining the Dots: Making sense of successful multi-device advertising campaigns’  in the Online Advertising and Affiliate Marketing Theatre.

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