Home/ Resources/ Attribution & Omnichannel Marketing Webinars/ Building the Business Case for Attribution

Building The Business Case for Attribution

While most marketers know that investing in attribution is a good idea, they often struggle with justifying spend internally.

In this webinar Rakuten Attribution experts show how attribution can be used to identify 15-20% of your marketing budget that’s not working and invest it where it does, then use real client case studies to help build the case for tangible business benefit. In addition to the video link below, you can also download the webinar slides online now.

Please register below to watch the webinar

Home/ Resources/ Attribution & Omnichannel Marketing Webinars/ Building the Business Case for Attribution